<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	>

<channel>
	<title>Selva Alganer</title>
	<link>http://www.salganer.com</link>
	<description>Selva Alganer</description>
	<pubDate>Tue, 14 Feb 2012 02:15:35 +0000</pubDate>
	<generator>http://www.salganer.com</generator>
	<language>en</language>
	
		
	<item>
		<title>The Coagulation Center...</title>
		<link>http://www.salganer.com/The-Coagulation-Center</link>
		<comments>http://www.salganer.com/following/salganer.com/The-Coagulation-Center</comments>
		<pubDate>Tue, 14 Feb 2012 02:15:35 +0000</pubDate>

		<dc:creator>Selva Alganer</dc:creator>
		
		<category><![CDATA[3D, interactive, online experience]]></category>

		<guid isPermaLink="false">2794426</guid>
		<description>&#60;img src="http://payload24.cargocollective.com/1/1/34828/2794426/CC_2_lg_800.jpg" border="0" width="800" height="663" width_o="818" height_o="678" src_o="http://payload24.cargocollective.com/1/1/34828/2794426/CC_2_lg_o.jpg" align="left" /&#62; 
Interactive resource center on anticoagulation for cardiologists worldwide. 
The 3D environment houses up-to-date information on clinical trials, roundtable discussions by opinion leaders, useful tools, KOL perspectives and patient case studies.

&#60;img src="http://payload24.cargocollective.com/1/1/34828/2794426/CC_3_lg_1_800.jpg" border="0" width="787" height="753" width_o="787" height_o="753" src_o="http://payload24.cargocollective.com/1/1/34828/2794426/CC_3_lg_1_o.jpg" align="left" /&#62; 

CoagulationCenter.com

Client:
Daiichi Sankyo
Agency:
H4B Chelsea
</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>PCDW...</title>
		<link>http://www.salganer.com/PCDW</link>
		<comments>http://www.salganer.com/following/salganer.com/PCDW</comments>
		<pubDate>Sat, 20 Nov 2010 02:41:06 +0000</pubDate>

		<dc:creator>Selva Alganer</dc:creator>
		
		<category><![CDATA[Branding, Gorilla Marketing, Advertising Campaign]]></category>

		<guid isPermaLink="false">794979</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/1/34828/794979/bar_grey_800.png" border="0" width="800" height="1" width_o="900" height_o="2" src_o="http://payload.cargocollective.com/1/1/34828/794979/bar_grey_o.png" align="left" /&#62; 
Branding campaign for a merger between two carpet companies; Patcraft and Designweave. In 2007, they were struggling brands with overlapping core competencies under parent company Shaw Industries. By merging, it became one of the top 5 carpet brands in the world.

&#60;img src="http://payload.cargocollective.com/1/1/34828/794979/PCDW_logo.jpg" border="0" width="600" height="300" width_o="600" height_o="300" src_o="http://payload.cargocollective.com/1/1/34828/794979/PCDW_logo_o.jpg" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/1/34828/794979/bar_grey_800.png" border="0" width="800" height="1" width_o="900" height_o="2" src_o="http://payload.cargocollective.com/1/1/34828/794979/bar_grey_o.png" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/1/34828/794979/arrow-down.png" border="0" width="30" height="30" width_o="30" height_o="30" src_o="http://payload.cargocollective.com/1/1/34828/794979/arrow-down_o.png" align="left" /&#62;  Branding &#38; Marketing Campaigns: Interim Web Site &#38; Home Page Animation, Online Advertising, Social Media Strategy.
&#60;img src="http://payload.cargocollective.com/1/1/34828/794979/pcdw_2_800.jpg" border="0" width="800" height="452" width_o="800" height_o="452" src_o="http://payload.cargocollective.com/1/1/34828/794979/pcdw_2_o.jpg" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/1/34828/794979/Selva_samples_lg-9_800.jpg" border="0" width="800" height="641" width_o="800" height_o="641" src_o="http://payload.cargocollective.com/1/1/34828/794979/Selva_samples_lg-9_o.jpg" align="left" /&#62; 


Advertising Campaign: "Life Goes On On Us"

&#60;img src="http://payload.cargocollective.com/1/1/34828/794979/Selva_samples_lg-10_800.jpg" border="0" width="800" height="419" width_o="800" height_o="419" src_o="http://payload.cargocollective.com/1/1/34828/794979/Selva_samples_lg-10_o.jpg" align="left" /&#62; 

NeoCon Campaign- introducing The New Showroom at NeoCon, in Chicago.  Guerilla Marketing During Neocon.
Deliverables: Sniping Posters, Branded T-shirts &#38; Bags, Lost-dog Posters &#38; Dollar Stickers.

&#60;img src="http://payload.cargocollective.com/1/1/34828/794979/Selva_samples_lg-11_800.jpg" border="0" width="800" height="502" width_o="800" height_o="502" src_o="http://payload.cargocollective.com/1/1/34828/794979/Selva_samples_lg-11_o.jpg" align="left" /&#62; 

See More Branding Projects...

&#60;img src="http://payload.cargocollective.com/1/1/34828/794979/bar_grey_800.png" border="0" width="800" height="1" width_o="900" height_o="2" src_o="http://payload.cargocollective.com/1/1/34828/794979/bar_grey_o.png" align="left" /&#62; 

Client: Patcraft Designweave, Shaw Industries
Agency: The Moderns</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>First Wives World...</title>
		<link>http://www.salganer.com/First-Wives-World-1</link>
		<comments>http://www.salganer.com/following/salganer.com/First-Wives-World-1</comments>
		<pubDate>Tue, 09 Nov 2010 20:23:57 +0000</pubDate>

		<dc:creator>Selva Alganer</dc:creator>
		
		<category><![CDATA[Motion Graphics, Visual Design, Web]]></category>

		<guid isPermaLink="false">768176</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/1/34828/768176/bar_grey_2_800.png" border="0" width="800" height="1" width_o="900" height_o="2" src_o="http://payload.cargocollective.com/1/1/34828/768176/bar_grey_2_o.png" align="left" /&#62; A social networking website for divorced women.
Interim website &#38; online strategy.

&#60;img src="http://payload.cargocollective.com/1/1/34828/768176/FWW_screen.jpg" border="0" width="670" height="546" width_o="900" height_o="734" src_o="http://payload.cargocollective.com/1/1/34828/768176/FWW_screen_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/1/34828/768176/arrow-down.png" border="0" width="30" height="30" width_o="30" height_o="30" src_o="http://payload.cargocollective.com/1/1/34828/768176/arrow-down_o.png" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/1/34828/768176/bar_grey.png" border="0" width="670" height="1" width_o="900" height_o="2" src_o="http://payload.cargocollective.com/1/1/34828/768176/bar_grey_o.png" align="left" /&#62; 
Home Page Animation 
&#60;img src="http://payload.cargocollective.com/1/1/34828/768176/arrow_down.png" border="0" width="10" height="9" width_o="10" height_o="9" src_o="http://payload.cargocollective.com/1/1/34828/768176/arrow_down_o.png" align="left" /&#62; 

&#60;img src="http://payload.cargocollective.com/1/1/34828/768176/bar_grey.png" border="0" width="670" height="1" width_o="900" height_o="2" src_o="http://payload.cargocollective.com/1/1/34828/768176/bar_grey_o.png" align="left" /&#62; 
Flash Banners
 &#60;img src="http://payload.cargocollective.com/1/1/34828/768176/arrow_down.png" border="0" width="10" height="9" width_o="10" height_o="9" src_o="http://payload.cargocollective.com/1/1/34828/768176/arrow_down_o.png" align="left" /&#62; 



&#60;img src="http://payload.cargocollective.com/1/1/34828/768176/bar_grey.png" border="0" width="670" height="1" width_o="900" height_o="2" src_o="http://payload.cargocollective.com/1/1/34828/768176/bar_grey_o.png" align="left" /&#62; 



&#60;img src="http://payload.cargocollective.com/1/1/34828/768176/bar_grey.png" border="0" width="670" height="1" width_o="900" height_o="2" src_o="http://payload.cargocollective.com/1/1/34828/768176/bar_grey_o.png" align="left" /&#62; 



&#60;img src="http://payload.cargocollective.com/1/1/34828/768176/bar_grey.png" border="0" width="670" height="1" width_o="900" height_o="2" src_o="http://payload.cargocollective.com/1/1/34828/768176/bar_grey_o.png" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/1/34828/768176/arrow_down.png" border="0" width="10" height="9" width_o="10" height_o="9" src_o="http://payload.cargocollective.com/1/1/34828/768176/arrow_down_o.png" align="left" /&#62;  Visual Design and Style Guides:
&#60;img src="http://payload.cargocollective.com/1/1/34828/768176/FWW_1a.jpg" border="0" width="670" height="634" width_o="1149" height_o="1088" src_o="http://payload.cargocollective.com/1/1/34828/768176/FWW_1a_o.jpg" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/1/34828/768176/FWW_2a.jpg" border="0" width="670" height="363" width_o="1544" height_o="837" src_o="http://payload.cargocollective.com/1/1/34828/768176/FWW_2a_o.jpg" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/1/34828/768176/FWW_3a.jpg" border="0" width="670" height="509" width_o="1053" height_o="800" src_o="http://payload.cargocollective.com/1/1/34828/768176/FWW_3a_o.jpg" align="left" /&#62; 

&#60;img src="http://payload.cargocollective.com/1/1/34828/768176/bar_grey.png" border="0" width="670" height="1" width_o="900" height_o="2" src_o="http://payload.cargocollective.com/1/1/34828/768176/bar_grey_o.png" align="left" /&#62; 
Client: First Wives World
Agency: The Moderns (2008)
</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Einstein...</title>
		<link>http://www.salganer.com/Einstein</link>
		<comments>http://www.salganer.com/following/salganer.com/Einstein</comments>
		<pubDate>Fri, 11 Jun 2010 22:59:10 +0000</pubDate>

		<dc:creator>Selva Alganer</dc:creator>
		
		<category><![CDATA[Art Direction, Visual Design, Information Architecture]]></category>

		<guid isPermaLink="false">459506</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/1/34828/459506/bar_grey_800.png" border="0" width="800" height="1" width_o="900" height_o="2" src_o="http://payload.cargocollective.com/1/1/34828/459506/bar_grey_o.png" align="left" /&#62; 
Information Architecture &#38; Website Design for Einstein Genetics.   
Einstein School of Medicine was looking to renew the image of their Genetics Department, improve the website navigation and create a platform for faculty, researchers and students to share their innovations, research and special projects. The new site accommodates more information and resources while making it all accessible and easy to browse. 

&#60;img src="http://payload.cargocollective.com/1/1/34828/459506/Genetics_screen_1.jpg" border="0" width="670" height="546" width_o="900" height_o="734" src_o="http://payload.cargocollective.com/1/1/34828/459506/Genetics_screen_1_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/1/34828/459506/arrow-down.png" border="0" width="30" height="30" width_o="30" height_o="30" src_o="http://payload.cargocollective.com/1/1/34828/459506/arrow-down_o.png" align="left" /&#62; 

Page Layouts
&#60;img src="http://payload.cargocollective.com/1/1/34828/459506/eins_0_800.jpg" border="0" width="800" height="594" width_o="800" height_o="594" src_o="http://payload.cargocollective.com/1/1/34828/459506/eins_0_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/1/34828/459506/eins_1_800.jpg" border="0" width="800" height="594" width_o="800" height_o="594" src_o="http://payload.cargocollective.com/1/1/34828/459506/eins_1_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/1/34828/459506/eins_2_800.jpg" border="0" width="800" height="594" width_o="800" height_o="594" src_o="http://payload.cargocollective.com/1/1/34828/459506/eins_2_o.jpg" align="left" /&#62; 

Go to Einstein Genetics...

&#60;img src="http://payload.cargocollective.com/1/1/34828/459506/thick_graybar1_800.jpg" border="0" width="800" height="4" width_o="800" height_o="4" src_o="http://payload.cargocollective.com/1/1/34828/459506/thick_graybar1_o.jpg" align="left" /&#62; 

 Institute for Public Health Sciences (IPHS) at Einstein School of Medicine

The new website for IPHS promotes their local &#38; global public health programs, creates a conversation platform for researchers world-wide, and helps make The Institute’s resources accessible to all.

&#60;img src="http://payload.cargocollective.com/1/1/34828/459506/iphs_screen_800.jpg" border="0" width="734" height="600" width_o="734" height_o="600" src_o="http://payload.cargocollective.com/1/1/34828/459506/iphs_screen_o.jpg" align="left" /&#62; 

Site Map &#38; Cross-pollinating Buttons
We developed a well-studied information architecture, and created a friendly visual style to make communicating, participating and sharing easy. 

&#60;img src="http://payload.cargocollective.com/1/1/34828/459506/iphs_update_800.jpg" border="0" width="800" height="453" width_o="800" height_o="453" src_o="http://payload.cargocollective.com/1/1/34828/459506/iphs_update_o.jpg" align="left" /&#62; 

Page Layouts
&#60;img src="http://payload.cargocollective.com/1/1/34828/459506/iphs_1_800.jpg" border="0" width="800" height="594" width_o="800" height_o="594" src_o="http://payload.cargocollective.com/1/1/34828/459506/iphs_1_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/1/34828/459506/iphs_2_800.jpg" border="0" width="800" height="594" width_o="800" height_o="594" src_o="http://payload.cargocollective.com/1/1/34828/459506/iphs_2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/1/34828/459506/iphs_3_800.jpg" border="0" width="800" height="594" width_o="800" height_o="594" src_o="http://payload.cargocollective.com/1/1/34828/459506/iphs_3_o.jpg" align="left" /&#62; 

&#60;img src="http://payload.cargocollective.com/1/1/34828/459506/bar_grey_800.png" border="0" width="800" height="1" width_o="900" height_o="2" src_o="http://payload.cargocollective.com/1/1/34828/459506/bar_grey_o.png" align="left" /&#62; 
Client: Albert Einstein School of Medicine
Agency: Astute Network (2009)

</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Nano-Tex...</title>
		<link>http://www.salganer.com/Nano-Tex</link>
		<comments>http://www.salganer.com/following/salganer.com/Nano-Tex</comments>
		<pubDate>Fri, 11 Jun 2010 22:34:49 +0000</pubDate>

		<dc:creator>Selva Alganer</dc:creator>
		
		<category><![CDATA[Branding, Motion Graphics, Web]]></category>

		<guid isPermaLink="false">458229</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/1/34828/458229/bar_grey_800.png" border="0" width="800" height="1" width_o="900" height_o="2" src_o="http://payload.cargocollective.com/1/1/34828/458229/bar_grey_o.png" align="left" /&#62; 
Nano-Tex is a high-performance fabric finish that can be applied to a wide range of fabrics. While it has been widely used in the fashion industry, Nano-Tex was new to the A+D industries. The campaign, “Protect Beauty” was created to introduce and promote the brand to A+D clients globally.

&#60;img src="http://payload.cargocollective.com/1/1/34828/458229/NTX-1.jpg" border="0" width="670" height="546" width_o="900" height_o="734" src_o="http://payload.cargocollective.com/1/1/34828/458229/NTX-1_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/1/34828/458229/arrow-down.png" border="0" width="30" height="30" width_o="30" height_o="30" src_o="http://payload.cargocollective.com/1/1/34828/458229/arrow-down_o.png" align="left" /&#62; 
Inside Page layouts:
&#60;img src="http://payload.cargocollective.com/1/1/34828/458229/Selva_samples_lg-24_800.jpg" border="0" width="800" height="594" width_o="800" height_o="594" src_o="http://payload.cargocollective.com/1/1/34828/458229/Selva_samples_lg-24_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/1/34828/458229/Selva_samples_lg-25_800.jpg" border="0" width="800" height="594" width_o="800" height_o="594" src_o="http://payload.cargocollective.com/1/1/34828/458229/Selva_samples_lg-25_o.jpg" align="left" /&#62; 


Sales Tutorial and Product Demo Storyboard (Flash Animation) 
The 5-minute Flash tutorial was created to train the Nano-Tex sales force and inform their clients.

&#60;img src="http://payload.cargocollective.com/1/1/34828/458229/ntx_tutorial_sb.png" border="0" width="670" height="861" width_o="700" height_o="900" src_o="http://payload.cargocollective.com/1/1/34828/458229/ntx_tutorial_sb_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/1/34828/458229/arrow-down.png" border="0" width="30" height="30" width_o="30" height_o="30" src_o="http://payload.cargocollective.com/1/1/34828/458229/arrow-down_o.png" align="left" /&#62; 


Go to Nano-Tex...    &#124;   Watch Flash Movie... 
&#60;img src="http://payload.cargocollective.com/1/1/34828/458229/bar_grey_800.png" border="0" width="800" height="1" width_o="900" height_o="2" src_o="http://payload.cargocollective.com/1/1/34828/458229/bar_grey_o.png" align="left" /&#62; 

Campaign: "Protect Beauty"
Deliverables: Advertising &#38; Image Strategy, Printed Promotional Materials
&#60;img src="http://payload.cargocollective.com/1/1/34828/458229/Selva_samples_lg-28_800.jpg" border="0" width="800" height="451" width_o="800" height_o="451" src_o="http://payload.cargocollective.com/1/1/34828/458229/Selva_samples_lg-28_o.jpg" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/1/34828/458229/bar_grey_800.png" border="0" width="800" height="1" width_o="900" height_o="2" src_o="http://payload.cargocollective.com/1/1/34828/458229/bar_grey_o.png" align="left" /&#62; 
Client: Applied Textiles
Agency: The Moderns (2007 – 2008)</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Le Parker Meridien...</title>
		<link>http://www.salganer.com/Le-Parker-Meridien</link>
		<comments>http://www.salganer.com/following/salganer.com/Le-Parker-Meridien</comments>
		<pubDate>Fri, 11 Jun 2010 22:34:48 +0000</pubDate>

		<dc:creator>Selva Alganer</dc:creator>
		
		<category><![CDATA[Art Direction, Visual Design, Web]]></category>

		<guid isPermaLink="false">458104</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/1/34828/458104/bar_grey_800.png" border="0" width="800" height="1" width_o="900" height_o="2" src_o="http://payload.cargocollective.com/1/1/34828/458104/bar_grey_o.png" align="left" /&#62; 
Upon the opening of their new hotel in Palm Springs, Le Parker Meridien Hotels set out to revamp the online presence of the brand. Both websites went through a major redesign with an improved online strategy, information architecture and a fun navigation system that suits the “city-smart attitude” of the Parker Meridien brand. 

&#60;img src="http://payload.cargocollective.com/1/1/34828/458104/lpm_2_lg.jpg" border="0" width="670" height="546" width_o="1400" height_o="1142" src_o="http://payload.cargocollective.com/1/1/34828/458104/lpm_2_lg_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/1/34828/458104/arrow-down.png" border="0" width="30" height="30" width_o="30" height_o="30" src_o="http://payload.cargocollective.com/1/1/34828/458104/arrow-down_o.png" align="left" /&#62; 
Inside Page Layouts:
&#60;img src="http://payload.cargocollective.com/1/1/34828/458104/Selva_samples_lg-3_800.jpg" border="0" width="800" height="594" width_o="800" height_o="594" src_o="http://payload.cargocollective.com/1/1/34828/458104/Selva_samples_lg-3_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/1/34828/458104/Selva_samples_lg-4_800.jpg" border="0" width="800" height="594" width_o="800" height_o="594" src_o="http://payload.cargocollective.com/1/1/34828/458104/Selva_samples_lg-4_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/1/34828/458104/Selva_samples_lg-5_800.jpg" border="0" width="800" height="594" width_o="800" height_o="594" src_o="http://payload.cargocollective.com/1/1/34828/458104/Selva_samples_lg-5_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/1/34828/458104/Selva_samples_lg-6_800.jpg" border="0" width="800" height="594" width_o="800" height_o="594" src_o="http://payload.cargocollective.com/1/1/34828/458104/Selva_samples_lg-6_o.jpg" align="left" /&#62; 

Home page animation
&#60;img src="http://payload.cargocollective.com/1/1/34828/458104/Selva_samples_lg-7_800.jpg" border="0" width="800" height="376" width_o="800" height_o="376" src_o="http://payload.cargocollective.com/1/1/34828/458104/Selva_samples_lg-7_o.jpg" align="left" /&#62; 

&#60;img src="http://payload.cargocollective.com/1/1/34828/458104/bar_grey_800.png" border="0" width="800" height="1" width_o="900" height_o="2" src_o="http://payload.cargocollective.com/1/1/34828/458104/bar_grey_o.png" align="left" /&#62; 
Client: Parker Meridien Hotels
Agency: L.Mazur &#38; Co. (2006)</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
	</channel>
</rss>
